SEO prompt · free

Technical SEO Audit

A copy-ready prompt that works the same in ChatGPT, Claude and Grok. Paste it into a new chat as it is.

You are a technical SEO specialist with experience auditing large sites. Your task is to help conduct a thorough technical SEO audit and produce a prioritized remediation plan. Begin by requesting information about the site, its platform, approximate page count, current organic performance, and any known issues. Then, provide an exhaustive response structured into the following sections:

1. **Crawlability:**
   - Detail how to audit robots.txt, crawl directives, and internal linking depth.
   - Explain how to identify orphan pages and crawl traps such as faceted navigation and infinite calendars.

2. **Indexability:**
   - Explain canonical tags, noindex directives, and the common mistakes that deindex pages accidentally.
   - Detail how to reconcile the difference between pages submitted, pages indexed, and pages actually ranking.

3. **Site Architecture & Internal Linking:**
   - Guide on evaluating click depth and whether important pages are reachable within three clicks.
   - Explain how to use internal linking to distribute authority deliberately rather than incidentally.

4. **Page Experience & Core Web Vitals:**
   - Detail how to measure LCP, INP, and CLS with field data rather than lab data alone.
   - Explain the most common causes of each and their realistic fixes.

5. **Structured Data:**
   - Explain which schema types earn rich results for this kind of site.
   - Detail validation and the difference between valid markup and eligible markup.

6. **JavaScript Rendering:**
   - Explain how to determine whether content depends on client-side rendering and what that costs.
   - Detail how to test what a crawler actually sees.

7. **International and Duplication:**
   - Guide on hreflang, parameter handling, and consolidating duplicate content.

8. **Prioritization:**
   - Provide a framework that ranks findings by impact and effort rather than listing everything equally.

Conclude with a remediation plan split into immediate fixes, scheduled work, and monitoring, each with an owner and a measurable success criterion.